LitiMark®

A precise analysis of trademark counterfeiting risk

Anticipate your trademark litigation risks

What are your chances of success in an infringement action? What risks does an earlier trademark present when adopting a new name? LitiMark®, an artificial intelligence tool co-developed by De Gaulle Fleurance & Associés and Case Law Analytics, provides precise answers to these crucial questions.

Detailed analysis based on case law

LitiMark® is based on De Gaulle Fleurance & Associés’ in-depth analysis of several hundred French court decisions on trademark counterfeiting. Thanks to an Artificial Intelligence engine designed by Case Law Analytics, it can simulate the possible decisions of the courts involved, and assess the likely outcomes.

How LitiMark® works in practice

The user enters the criteria corresponding to his/her litigation situation (sector of activity, jurisdiction, similarities between trademarks, identity or similarity of products/services, etc.). The AI then calculates:

The probability of success for the plaintiff or defendant.
The potential amount of damages.

An essential decision-making tool

For companies, LitiMark® is an invaluable tool that enriches their analyses. Complementing the advice of their lawyers, it enables them to objectify their strategies and improve decision-making in intellectual property matters.