Why are the letters A B and O so special in our logo these days ? #MissingType Campaign in favour of Bllod Donation


"#MissingType A, B, O – Some letters are simply powerful"

  De Gaulle Fleurance & Associés Law Firm is proud to support the 2017 information campaign of Etablissement Français du Sang, in line with the World Blood Donor Day that will take place next 14 June. Brands, corporations and institutions are requested to mask the letters A, B and O (blood types) of their logos from 10 to 17 June. "The aim is to attract attention and remind about the vital importance of blood donation. This simple and viral campaign is supported by all those who consider blood donation as an act of citizenship and solidarity". Do not hesitate to spread the word on social networks with the hashtag #MissingType !    

More info on the EFS website (in French).